Is a Niche Social Network Right for Your School?

My article, “Is a Niche Social Network Right for Your School?” has been published over at Link: The Journal of Higher Education Web Professionals. The article lays out a number of questions to consider before signing your school up for a niche social network (smaller and less well-known sites targeted to certain populations) using our experience with Goodreads at UChicagoLaw as an example.